Get to know us better

Who we are and what we do

Established 1988, Located at Ramat-Hahayal, Tel-Aviv, the heart of the Israeli Hi-Tech industry, One of the top distributors in Israel, with the strongest technical team offering a wide range of Full System Solutions to the EV, Data Center, Industrial, Medical, Communications & 5G and Renewable Energy sectors.

>1000 customers with a mix of Global OEM’s, Start-Up companies as well as leading Electronics Contract Manufacturers (ECM's, EMS’s).

Our Mission

Satisfy our customer’s needs by providing inventory services, outstanding technical solution support and professional selling/design-in procedures.

Technical and Business Know-How

Our employees are the foundation of our company, they are the most valuable asset, driving our long-term success. Technical competence and customers engagement know-how are the key factors in our competitive advantage, driving our continuous business growth. Thanks to the technical expertise of our employees, the familiarity with the Israeli market, their intimate relationships with the relevant customers and their experience in managing customers relationship, we have been able to be chosen by most of the Israeli leading companies as their first choice for products within our strong and wide portfolio. These local capabilities, combined with the top leading products from our francized vendors enables us to position ourselves as thepreferred supplier to the local Hi-Tech industry.